How to Create Social Media Reports Leadership Can Understand

This course teaches Social Media Managers how to create social media reports that help you earn credibility as a subject matter expert, increase their social media marketing budgets, and show their brand's impact.

Buy $79.00

Course curriculum

1. Your Reporting Approach
1. Preparing Your Report
1. Social Media User Personas
1. Tracking Metrics
1. Creating Your Report
1. Displaying Your Social Media Goals/KPIs
1. Learnings and Insights
1. Creating MOM Matrix, Benchmarks, and Glossary of Metrics
1. Sample Social Media Report
1. Socializing Your Report Within Your Organization

About this course

$79.00
10 lessons
4.5 hours of video content

How to Create Social Media Reports Leadership Can Understand

Course curriculum

Module 1 - Your Reporting Approach

Module 2 - Preparing Your Report

Module 3 - Social Media Report User Personas

Module 4 - Tracking Metrics

Module 5 - Creating Your Report

Module 6 - Displaying Your Social Media Goals/KPIs

Module 7 - Learnings and Insights

Module 8 - Creating a MOM Matrix, Benchmarks + Glossary of Metrics

Module 9 - A Social Media Report Example

Module 10 - Socializing Your Report Within Your Organization/Business

About this course